In Q1-2022, startups in the N-11 countries attracted at least US$4.6B in venture capital funding for 354 startups spanning e-commerce, FinTech, EdTech, AgTech and Gaming. This was a 10% increase in funding compared to Q4-2021. The Next Eleven (or N-11) are eleven countries—Bangladesh, Egypt, Indonesia, Iran, Mexico, Nigeria, Pakistan, Philippines, South Korea, Turkey, and Vietnam— identified by Goldman Sachs investment bank as having a high potential of becoming the world’s largest economies in the 21st century along with the BRICs. Together, these countries have a population of approximately 1.6 billion, with 0.9 billion internet and social media users and a GDP of US$ 5.3 trillion . With a relatively young population, growing middle class, fortifying digital infrastructure and a strong pool of STEM graduates, these countries are increasingly becoming hotbeds for startups and venture capital.
Mashkraft was approached by the Swiss clients for a digital solution to incorporate safety-led features for the construction industry in the country. The client wanted to reduce accidents that were preventable with proper safety training certifications. This platform was needed on the web for the hirer and agencies while the mobile applications were for the workers as well as the hirer and recruitment agencies.
The app provides social discussions for fashionistas for clothing and makeup. The feed provides the latest trends and topics regarding the fashion industry. Users can like and follow other people just like any other social app to get their opinion on the products. Aimed at local Russian marketing particularly female teenagers – Mashkraft developed this app which proved to be successful among young females to promote and sell beauty products.
The website was launched to provide easy access to employers to find regional talent for specific types of work. The space provides professionals to find freelance work and register themselves with the website. The website is available for talent hunting in the Southeast Asian region. Mashkraft provided end-to-end service for this Indonesian client which has been a success since launching the website.
ConsidraCare is a senior care service for providing and managing caregivers to families with seniors requiring full-time in-home care. ConsidraCare wanted to provide affordable caregiving options to seniors within their homes across Ontario. ConsidraCare wanted to recruit caregivers in the area as well. The services were needed on mobile and web platforms.
General Data Protection Regulation (GDPR) compliance in software is essential to avoid any lawsuits for data privacy and against data breaches in the EU states. Many companies have suffered hefty fines for not being compliant which includes giants such as Google and Facebook.
Metaverse by Mark Zuckerberg has taken the world by storm. The new applications, concepts and features are attracting internet users and companies towards it. It promises to be better than what users have seen in the virtual reality scope.